McDonald's and SK Telecom have formed a partnership that allows customers to order from their cellphone. On each table there is a RFID device that can be plugged in and enables customers to use a touch screen system to order from the menu. Once the meal is ready a message is send to the phone, while the payment is also automatically processed. This technology is still being tested in a limited number of venues but it could start a new trend. It will be interesting to see how far this application will reach and if competitors will follow.
Courtesy of The Korea Times
Saturday, September 22, 2007
Order your burger on the phone!!!
Labels:
fast food,
korea SK Telecom,
Mc Donald's,
RDFI,
technology,
trends
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