China-free Movement Growing!!!

The words "China-free" on food packaging are becoming increasingly popular in the Korean market. Consumers aren't trusting Chinese health and safety standards completely and prefer products that use homegrown ingredients or from other countries. Even though some consider this movement racist the mayority agrees and prefers products that are labeled "China-free". Korean companies are risk awerse and don't want to get bad PR if the customer is not satisfied with the product quality, even is this means they have to spend more in the production process. This movement is expected to continue unless China can get some positive PR about its products.



Courtesy of Korea Times